Smart phones have become deeply personal devices, indispensable in our lives. Storytelling is the most timeless and human of activities. Yet the stories that live on our mobile phones are mostly adapted from other media -- like TV shows, movies and books -- merely shrunk down to a smaller screen. Why is that? We decided to change it. So, we created a new way of telling stories, one designed specifically for smartphones, where the capabilities of the device are part of the experience itself.Together with our team of Motorola engineers and Oscar-winning director Jan...
Goodbye Sticky. Hello Ara.
Over the last six months, our MAKEwithMOTO team took Sticky, a truck wrapped entirely in velcro and filled with rooted, hackable Motorola smartphones and high-end 3D printing equipment, across the country for a series of make-a-thons. On that trip we saw the first signs of a new, open hardware ecosystem made possible by advances in additive manufacturing and access to the powerful computational capabilities of modern smartphones. These included new devices and applications that we could never have imagined from inside our own labs. Open fuels innovation. See some examples here, here, and here.After...
Hey, New York: Moto Tweet Fleet to the Rescue
At Motorola, the kinds of things we obsess over are answering real people’s needs and unlocking the power of personal, customized interactions.Then we got to thinking: Why should we stop at device experiences?So we’re rolling out a new social experiment to take customer support to a completely new level: the Moto Tweet Fleet. It’s a roving troupe of Motorola ambassadors that leverages public hyper-local data on Twitter to rush to your rescue in real time when you need help.We’ve all been there: Your battery is dead. You’re lost and frustrated. You’re hungry and cranky. Whatever it is, the friendly...
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